Hi, I’m David, a senior product designer with 7+ years of experience designing intelligent, user centric digital products. I live in Haifa, Israel, where I live with my wife and two children. Over the years, I’ve worked in advertising technology, SaaS, search technologies, and B2C mobile apps, wearing many hats from solo designer to team leader.

What I bring to the table is a balance between creativity and structure. I love digging into problems, talking to users, running usability tests, and turning research into smart, simple design solutions. I’ve led end-to-end design processes, built and implemented scalable design systems, and collaborated with teams around the world – always with the goal of creating real value for users and measurable impact on businesses.

Currently, I am part of the senior design team at Teads (formerly Outbrain), where I focus on products like Keystone and Engage. I have also led design at FireArc and Abra, and worked on diverse products for brands like ELAL, Redis Labs, and PatriciaAI. Along the way, I have honed my skills in UX strategy, UI design, prototyping, A/B testing, and data analysis using tools like Figma, FullStory, and ChatGPT.

I’m passionate about discovering and exploring innovative tools especially AI-driven platforms like Lovable, Base44, and v0. I actively integrate these tools into my workflow to boost efficiency, enhance creativity, and stay ahead of industry trends. Whether it’s automating routine tasks, accelerating prototyping, or testing new design concepts, I’m always looking for ways to work smarter and deliver better results.

But beyond the tools and headlines, what really drives me is the collaborative energy of a good team and the opportunity to build something meaningful together. I'm easy to work with, proactive and always curious. I believe in constant learning, creative exploration and focusing on what matters: the user.

If you're looking for a designer who combines practical execution with strategic thinking and truly loves what they do I'd love to get in touch.